{"title":"New Arrival 07.2026","description":null,"products":[{"product_id":"melissa-flip-flop-spring-ad-10","title":"MELISSA HARMONIC JELLY AD","description":"\u003cp\u003eA true Melissa icon in its purest form. 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Carry this quirky bag and let everyone feel your heart beating for fashion! Developed in Full Plastic monoblock, it has a zipper closure, two strap options (shoulder and handle), in addition to being 20cm wide, 9cm deep and 18cm high. It's going to be easy for you to fall in love with its charm. \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003eZip closure. Adjustable strap with 2 options. \u003cspan\u003eWeight: 525g\u003c\/span\u003e\u003c\/p\u003e","brand":"Melissa","offers":[{"title":"5 \/ BLACK","offer_id":44584960229537,"sku":"7909937685218","price":599000.0,"currency_code":"VND","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/1871\/5809\/files\/34436AZ16000_PNG.webp?v=1757303568"},{"product_id":"melissa-heartbeat-bag-red","title":"MELISSA HEARTBEAT BAG","description":"\u003cp\u003e\u003cspan\u003eIntroducing the Melissa Heartbeat Bag - a fab fashion statement with its iconic shape and touch of love. Carry this quirky bag and let everyone feel your heart beating for fashion! Developed in Full Plastic monoblock, it has a zipper closure, two strap options (shoulder and handle), in addition to being 20cm wide, 9cm deep and 18cm high. It's going to be easy for you to fall in love with its charm. \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003eZip closure. Adjustable strap with 2 options. \u003cspan\u003eWeight: 525g\u003c\/span\u003e\u003c\/p\u003e","brand":"Melissa","offers":[{"title":"5 \/ RED","offer_id":44584960262305,"sku":"7909937685225","price":599000.0,"currency_code":"VND","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/1871\/5809\/files\/34436BB27000_PNG.webp?v=1757303568"},{"product_id":"mini-melissa-hip-ballerina-bb-copy","title":"MINI MELISSA HIP BALLERINA + HELLO KITTY AND FRIENDS BB","description":"\u003cp\u003e\u003cspan\u003ePut your ballet shoes on! 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We're on it with our Melissa + Hello Kitty \u0026amp; Friends collab! Blending the charming appeal of the Sanrio characters with the innovative essence of Melissa, this partnership results in a diverse collection that includes products for all ages adults, kids, and babies along with exclusive accessories.\u003c\/span\u003e\u003c\/p\u003e","brand":"Melissa","offers":[{"title":"35-36 \/ BLACK\/WHITE","offer_id":53241145459055,"sku":"7900204758567","price":2429100.0,"currency_code":"VND","in_stock":false},{"title":"37 \/ BLACK\/WHITE","offer_id":52777072623983,"sku":"7900204758574","price":2429100.0,"currency_code":"VND","in_stock":true},{"title":"38 \/ BLACK\/WHITE","offer_id":52777072656751,"sku":"7900204758581","price":2429100.0,"currency_code":"VND","in_stock":true},{"title":"39 \/ BLACK\/WHITE","offer_id":52777072689519,"sku":"7900204758598","price":2429100.0,"currency_code":"VND","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/1871\/5809\/files\/1_786a7c78-fac5-47fa-871d-1c5c77c719c7.png?v=1774326008"},{"product_id":"melissa-flatform-hello-kitty-and-friends-ad-copy","title":"MELISSA FLATFORM + HELLO KITTY AND FRIENDS AD","description":"\u003cp\u003e\u003cspan\u003eHello Kitty fever? 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Blending the charming appeal of the Sanrio characters with the innovative essence of Melissa, this partnership results in a diverse collection that includes products for all ages adults, kids, and babies along with exclusive accessories.\u003c\/span\u003e\u003c\/p\u003e","brand":"Melissa","offers":[{"title":"35-36 \/ BEIGE\/BLACK","offer_id":52777080357231,"sku":"7900204758628","price":2429100.0,"currency_code":"VND","in_stock":true},{"title":"37 \/ BEIGE\/BLACK","offer_id":52777083109743,"sku":"7900204758635","price":2429100.0,"currency_code":"VND","in_stock":true},{"title":"38 \/ BEIGE\/BLACK","offer_id":52777083142511,"sku":"7900204758642","price":2429100.0,"currency_code":"VND","in_stock":true},{"title":"39 \/ BEIGE\/BLACK","offer_id":52777083175279,"sku":"7900204758659","price":2429100.0,"currency_code":"VND","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/1871\/5809\/files\/5_50c88c39-6568-49f1-9210-ff8e8987ce98.png?v=1774326261"},{"product_id":"mini-melissa-hip-ballerina-hello-kitty-and-friends-bb-copy","title":"MINI MELISSA HIP BALLERINA + HELLO KITTY AND FRIENDS BB","description":"\u003cp\u003e\u003cspan\u003ePut your ballet shoes on! 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Its dynamic lines and striking textures retain the lightweight and versatile qualities that have always defined it. And, of course, it features plenty of Melissa's signature DNA! This updated version promises to offer even more style and comfort, making it perfect for composing many outfits.  Sole in injected EVA with silk-screen printing and straps in Full Plastic PVC, glued.\u003c\/span\u003e\u003c\/p\u003e","brand":"Melissa","offers":[{"title":"35-36 \/ DARK GREEN","offer_id":52781208371567,"sku":"7900204401944","price":1439100.0,"currency_code":"VND","in_stock":true},{"title":"37 \/ DARK GREEN","offer_id":52781208404335,"sku":"7900204401951","price":1439100.0,"currency_code":"VND","in_stock":true},{"title":"38 \/ DARK GREEN","offer_id":52781208437103,"sku":"7900204401968","price":1439100.0,"currency_code":"VND","in_stock":true},{"title":"39 \/ DARK GREEN","offer_id":52781208469871,"sku":"7900204401975","price":1439100.0,"currency_code":"VND","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/1871\/5809\/files\/NEWMELISSAPRODUCT_60_1360x_3f498fc2-6d46-457d-a548-9420e1255eec.webp?v=1774428327"},{"product_id":"melissa-cozy-slide-m-lover-ii-ad-copy-1","title":"MELISSA COZY SLIDE M LOVER II AD","description":"\u003cp\u003e\u003cspan\u003eOur dear M Lover slide has now a fresh new look! 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This updated version promises to offer even more style and comfort, making it perfect for composing many outfits.  Sole in injected EVA with silk-screen printing and straps in Full Plastic PVC, glued.\u003c\/span\u003e\u003c\/p\u003e","brand":"Melissa","offers":[{"title":"35-36 \/ BROWN","offer_id":52781237240175,"sku":"7900204489683","price":1439100.0,"currency_code":"VND","in_stock":true},{"title":"37 \/ BROWN","offer_id":52781237272943,"sku":"7900204489676","price":1439100.0,"currency_code":"VND","in_stock":true},{"title":"38 \/ BROWN","offer_id":52781237305711,"sku":"7900204489669","price":1439100.0,"currency_code":"VND","in_stock":true},{"title":"39 \/ BROWN","offer_id":52781237338479,"sku":"7900204489652","price":1439100.0,"currency_code":"VND","in_stock":true},{"title":"40 \/ BROWN","offer_id":53241139495279,"sku":"7900204489645","price":1439100.0,"currency_code":"VND","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/1871\/5809\/files\/211_1360x_29b6cad2-2542-40b0-b2a7-a5eba1787011.webp?v=1774428546"},{"product_id":"melissa-cozy-platform-ad-copy","title":"MELISSA COZY SANDAL AD","description":"\u003carticle class=\"product\" id=\"product-10226543591605\"\u003e\n\u003cdiv class=\"row expanded product-detailna\"\u003e\n\u003cdiv class=\"small-12 medium-12 large-5 columns column-product-form\"\u003e\u003cheader\u003e\n\u003cdiv itemprop=\"offers\" itemscope=\"\" itemtype=\"http:\/\/schema.org\/Offer\" data-token=\"544c3e13d83eabc88a46de1b868e8cbde520df5e1d7977b81ad8c164eb0ce0d3\" data-wishlist-api-url=\"https:\/\/sosco-wishlist-api-production-64cmkx6ama-et.a.run.app\/notify-subscription\/melissaid.myshopify.com\" data-notify-me-active=\"false\" data-shop=\"melissaid.myshopify.com\" data-customer-phone=\"data-customer-email=\" data-customer-id=\"guest\"\u003e\n\u003cdiv id=\"shopify-section-tab-product\" class=\"shopify-section\"\u003e\n\u003csection class=\"tab-product row extented\"\u003e\n\u003cdiv class=\"tab-wrapper\"\u003e\n\u003cdiv id=\"description\" class=\"tabcontent\"\u003eEffortlessly stylish and incredibly comfortable, the Melissa Cozy Sandal is your go-to for everyday wear. Designed with wide straps and adjustable buckles, it offers a secure fit while adding a bold, modern edge to any outfit. Crafted from Melissa signature Melflex material, this comfortable ladies sandal is lightweight, durable, and easy to clean.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/header\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003cdiv id=\"shopify-section-recently-view-products\" class=\"shopify-section recently-view-products\"\u003e\n\u003cdiv class=\"row expanded\"\u003e\n\u003cdiv class=\"column\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Melissa","offers":[{"title":"35 - 36 \/ BEIGE","offer_id":52781425918319,"sku":"7900204491310","price":1619100.0,"currency_code":"VND","in_stock":true},{"title":"37 \/ BEIGE","offer_id":52781425951087,"sku":"7900204491327","price":1619100.0,"currency_code":"VND","in_stock":true},{"title":"38 \/ BEIGE","offer_id":52781425983855,"sku":"7900204491334","price":1619100.0,"currency_code":"VND","in_stock":true},{"title":"39 \/ BEIGE","offer_id":52781426016623,"sku":"7900204491341","price":1619100.0,"currency_code":"VND","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/1871\/5809\/files\/412_1360x_0332684b-8294-4cc9-84ad-391181a7be21.webp?v=1774431532"},{"product_id":"melissa-cozy-platform-ad-copy-1","title":"MELISSA COZY PLATFORM AD","description":"\u003carticle class=\"product\" id=\"product-10226543591605\"\u003e\n\u003cdiv class=\"row expanded product-detailna\"\u003e\n\u003cdiv class=\"small-12 medium-12 large-5 columns column-product-form\"\u003e\u003cheader\u003e\n\u003cdiv itemprop=\"offers\" itemscope=\"\" itemtype=\"http:\/\/schema.org\/Offer\" data-token=\"544c3e13d83eabc88a46de1b868e8cbde520df5e1d7977b81ad8c164eb0ce0d3\" data-wishlist-api-url=\"https:\/\/sosco-wishlist-api-production-64cmkx6ama-et.a.run.app\/notify-subscription\/melissaid.myshopify.com\" data-notify-me-active=\"false\" data-shop=\"melissaid.myshopify.com\" data-customer-phone=\"data-customer-email=\" data-customer-id=\"guest\"\u003e\n\u003cdiv id=\"shopify-section-tab-product\" class=\"shopify-section\"\u003e\n\u003csection class=\"tab-product row extented\"\u003e\n\u003cdiv class=\"tab-wrapper\"\u003e\n\u003cdiv id=\"description\" class=\"tabcontent\"\u003e\n\u003carticle class=\"product\" id=\"product-10282417488053\"\u003e\n\u003cdiv class=\"row expanded product-detailna\"\u003e\n\u003cdiv class=\"small-12 medium-12 large-5 columns column-product-form\"\u003e\u003cheader\u003e\n\u003cdiv itemprop=\"offers\" itemscope=\"\" itemtype=\"http:\/\/schema.org\/Offer\" data-token=\"544c3e13d83eabc88a46de1b868e8cbde520df5e1d7977b81ad8c164eb0ce0d3\" data-wishlist-api-url=\"https:\/\/sosco-wishlist-api-production-64cmkx6ama-et.a.run.app\/notify-subscription\/melissaid.myshopify.com\" data-notify-me-active=\"false\" data-shop=\"melissaid.myshopify.com\" data-customer-phone=\"data-customer-email=\" data-customer-id=\"guest\"\u003e\n\u003cdiv id=\"shopify-section-tab-product\" class=\"shopify-section\"\u003e\n\u003csection class=\"tab-product row extented\"\u003e\n\u003cdiv class=\"tab-wrapper\"\u003e\n\u003cdiv id=\"description\" class=\"tabcontent\"\u003eThe Melissa Cozy Platform is anything but basic. With a chunky sole and an eye-catching platform, this slide reinterprets Melissa’s DNA with a utilitarian and modern vibe. The wide straps with bold buckles add loads of personality, while the soft touch of the EVA insole ensures that lightweight feel, letting you walk on clouds for any occasion. A versatile model that never goes unnoticed and transforms any look with bold simplicity. Comfortable; Melissa DNA; Adjustable buckle. \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/header\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003cdiv id=\"shopify-section-recently-view-products\" class=\"shopify-section recently-view-products\"\u003e\n\u003cdiv class=\"row expanded\"\u003e\n\u003cdiv class=\"column\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/header\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003cdiv id=\"shopify-section-recently-view-products\" class=\"shopify-section recently-view-products\"\u003e\n\u003cdiv class=\"row expanded\"\u003e\n\u003cdiv class=\"column\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Melissa","offers":[{"title":"35 - 36 \/ LIGHT BROWN\/BROWN","offer_id":52781439910255,"sku":"7900204741910","price":1799100.0,"currency_code":"VND","in_stock":true},{"title":"37 \/ LIGHT BROWN\/BROWN","offer_id":52785307844975,"sku":"7900204741903","price":1799100.0,"currency_code":"VND","in_stock":true},{"title":"38 \/ LIGHT BROWN\/BROWN","offer_id":52785307877743,"sku":"7900204741897","price":1799100.0,"currency_code":"VND","in_stock":true},{"title":"39 \/ LIGHT BROWN\/BROWN","offer_id":52785307910511,"sku":"7900204741880","price":1799100.0,"currency_code":"VND","in_stock":true},{"title":"40 \/ LIGHT BROWN\/BROWN","offer_id":52785307124079,"sku":"7900204741873","price":1799100.0,"currency_code":"VND","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/1871\/5809\/files\/163_1360x_5524ba66-fcdc-4175-bf11-29b6eb3d33e3.webp?v=1774512494"},{"product_id":"melissa-anastasia-ad-copy","title":"MELISSA ANASTASIA AD","description":"\u003cp\u003e\u003cspan\u003eThe Melissa Anastasia is a blend of style and comfort. 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Comfort is ensured with a soft foam insole, making it super lightweight and perfect for everyday wear.\u003c\/span\u003e\u003c\/p\u003e","brand":"Melissa","offers":[{"title":"35 - 36 \/ MATT BEIGE","offer_id":52781450527087,"sku":"7900204597180","price":1619100.0,"currency_code":"VND","in_stock":true},{"title":"37 \/ MATT BEIGE","offer_id":52781450559855,"sku":"7900204597173","price":1619100.0,"currency_code":"VND","in_stock":true},{"title":"38 \/ MATT BEIGE","offer_id":52781450592623,"sku":"7900204597166","price":1619100.0,"currency_code":"VND","in_stock":true},{"title":"39 \/ MATT BEIGE","offer_id":52781450625391,"sku":"7900204597159","price":1619100.0,"currency_code":"VND","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/1871\/5809\/files\/361_1360x_425dd10a-4d91-440f-a07e-a947b8bdee9a.webp?v=1774432181"},{"product_id":"melissa-anastasia-ad-copy-1","title":"MELISSA ANASTASIA AD","description":"\u003cp\u003e\u003cspan\u003eThe Melissa Anastasia is a blend of style and comfort. 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