The old maxim that beauty comes from within. Jason Wu believes that everything we wear is a reflection of our expression, of what we are in our intimacy. He understands and observes women’s forms. From modeling and structure to the idea of beauty generated in self-affirmation. And the result of this process? Oscar winner Natalie Portman and First Lady of the U.S. Michelle Obama are some of the names that keep Jason’s creations in their closets.

Our relationship with Jason started with inspiration in real women. In summer 2012, he customizes two of our hits. Melissa Ultragirl is the perfect day-to-day companion. And Melissa Lady Dragon makes the delicate reign. Valuing practicality — a word we’re all about — he shows us a fashion outside of the commonplace, made by a real woman.